Banducci Lab

University of Exeter

- · United Kingdom

ERC-funded
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ERC Advanced Grant · 2020

Twice as Hard, Half as Good? Women Candidates’ Experience of Sexism on the Campaign Trail

How does sexism affect women’s pathway to political office? Scholars have claimed that voter sexism is over because women candidates win elections at the same rate as men. However, the emergence of a gender equality backlash, misogynistic social media campaigns and the continued under-representation of women in political office globally, indicate a need to re-examine whether sexism acts as a barrier to women’s representation. To better understand political representation, therefore, it is important to understand how and under which conditions sexism by voters, media and political parties, actual and anticipated, can lead women candidates to alter campaign behavior and strategies. For the…

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